http://www.newmedia.org/what-is-new-media.html
Defining New Media Isn’t Easy
By Bailey Socha and Barbara Eber-Schmid
Introduction: What isn’t new media?
New Media is a 21st Century catchall term used to define all that is related to the internet and the interplay between technology, images and sound. In fact, the definition of new media changes daily, and will continue to do so. New media evolves and morphs continuously. What it will be tomorrow is virtually unpredictable for most of us, but we do know that it will continue to evolve in fast and furious ways. However, in order to understand an extremely complex and amorphous concept we need a base line. Since Wikipedia has become one of the most popular storehouses of knowledge in the new media age, it would be beneficial to begin there:Wikipedia defines New Media as:
“… a broad term in media studies that emerged in the latter part of the 20th century. For example, new media holds out a possibility of on-demand access to content anytime, anywhere, on any digital device, as well as interactive user feedback, creative participation and community formation around the media content. Another important promise of new media is the "democratization" of the creation, publishing, distribution and consumption of media content. What distinguishes new media from traditional media is the digitizing of content into bits. There is also a dynamic aspect of content production which can be done in real time, but these offerings lack standards and have yet to gain traction.
I used various platforms throughout my planning, production, and feedback processes. We used video cameras- both HD and non-HD, digital still image cameras, iPhones, Blackberrys, the scanner, the iMacs, PC computers, the interactive whiteboard (for presentations), PowerPoint, Microsoft Word, Microsoft Publisher, Photoshop, Fireworks, Final Cut Pro, Final Cut Express, iMovie, iDisc, YouTube, Prezi, SlideShare, XtraNormal, Survey Monkey, Facebook, email, text messaging.
Research
Macs, PC- internet
interactive whiteboard- theory lessons
YouTube- existing products
Prezi- initial ideas presentation
SlideShare- existing slideshows
Blogger
Planning
digital still image cameras (mise-en-scene photographs, photos of storyboards/work etc.)
iPhones, Blackberrys -organisation
scanner- storyboards, shooting scripts etc.
Macs, PC- storyboard/shooting script/risk assessment templates, internet- communication (organisation)
interactive whiteboard (for presentations
Microsoft Word, Microsoft Publisher- questionnaires, plans (roles/responsibilities)
SlideShare
Facebook, Twitter, email, text messaging- organisation
Blogger
Construction
video cameras- both HD and non-HD
iPhones, Blackberrys- organisation
Facebook, Twitter, email, text messaging- organisation communication
Macs- Music Video
MacBook Pro- Ancillary Products
Photoshop, Fireworks- Ancillary Products
Final Cut Pro, Final Cut Express, iMovie- Music Video
iDisc- burning Music Video to a disc to collect audience feedback
Evaluation
Blogger
Survey Monkey- audience feedback
Facebook, Twitter, email, text messaging- collecting feedback/ proliferating our video
Prezi
XtraNormal
SlideShare
YouTube- collecting audience feedback (proliferation)
video cameras- both HD and non-HD- self video
digital still image cameras- photographs
iPhones, Blackberrys- audience feedback
scanner- Q1 (written tasks)
Macs, PCs- internet programmes, powerpoint, word
interactive whiteboard (for presentations)- audience feedback
Microsoft Word, Microsoft Publisher- questionnaires, organisation of images
- Research and Planning
Dyer's Representation Theory of Starshttp://www.mediaknowall.com/as_alevel/Music/music.php?pageID=popstar
Dyer theory suggests media makes the artist and the star is the images made out of different things e.g. magazines, films. For example, artists who are open to the public and fans through platforms such as radio, television and internet, if it wasn’t for these then their music wouldn’t be as widely heard and they wouldn’t be artists. Stars are commodities (products) produced and consumed on the strength of their meanings. This means that for them to be ‘stars’ they were on covers of magazines and featured in movies. As the Dyer theory suggests ‘stars depend upon a range of subsidiary media (magazines, TV, radio...) in order to construct an image for the target audience.’ This means that an artist has to act and present themselves in a certain way to attract a certain type of audience. For example Beyonce may be seen in a magazine such as Cosmopolitan in a sexy dress. This may be to attract a male audience as she looks seductive or female teenagers/ young adults as they may aspire to look like her.
http://maisieheskethmedia-advanced.blogspot.co.uk/2013/01/media-platforms.html
"Media Platforms
Q.What is a Media Platform?
A.You just need to break it into two parts - Media (you should know what that is) and Platform (a raised surface)... the answer will be things like local news websites, local newspapers, teletext, etc. Anything that gives the news a raised base to be seen.
The above is a simple explanation I found on a question-and-answer website for the public to use.
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I found that this website really emphasised the ever-growing list of Media Platforms, even despite being a little outdated. In fact, the fact that it was created so recently, but is still viewed as outdated highlights this further!
http://maisieheskethmedia-advanced.blogspot.co.uk/2013/01/specific-research-into-media-platforms.html
- Production
- Audience Feedback:
http://maisieheskethmedia-advanced.blogspot.co.uk/2013/01/final-product-collecting-feedback.html
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